Any professional agency will start your website development with a brief, running questionnaire about your product or business. That is necessary to gather all the insights and facts, to reflect them properly on the next step.
Based on that, the content and marketing team will work on creating texts and blocks. They are using specific rules to attract visitors to your product, such as, for example, client's pain > the solution > call to action. Design can be made in parallel or better after the whole markup. And only after that comes the technical implementation, where programmers create HTML layouts and code to make your website work.
